We're Hiring!

UTS College Sri Lanka is a premium pathway provider for students into the University of Technology, Sydney (UTS), one of Australia's leading universities. Our vision is to bring university success within reach of more people around the world by preparing international and local students to succeed at UTS through market leading courses, teaching excellence and an emphasis on the student experience.

The Digital Marketing Specialist will be responsible for developing and executing the Marketing student brand, recruitment and retention strategy for UTS College Sri Lanka.

The scope of work for this role will include delivery of paid campaigns, creation of high performing landing pages and adverts, maintaining and updating our websites, management of our social media channels including content creation and community management, improving SEO and producing regular performance reports and insights. 

Important:

The engagement is for a 12 month fixed term contract, under standard Sri Lankan terms & conditions (leave entitlement etc).

Candidates will be required on-site (Colombo) two days each week.

The role is at Mid-senior level. Ideal candidate should have a minimum of 6 years of relevant experience.

To succeed in this role, you must have:

• Proven track record of leading and delivering successful multi-channel campaigns  
• Extensive experience in overseeing social media accounts including delivering content calendars, content ideation and creation, video production and community management 
• Experience in managing websites including updating content, optimising for conversion and best practice UX 
• Advanced analytical and reporting skills – must be highly confident in using tools like Google Analytics 4 and Google Data Studio  
• Understanding of Microsoft office applications, CRM systems, EDM tools, website CMS and GA4.
• Strong understanding and experience in implementing best SEO website practices  
• Intermediate video production and editing skills for social media video creation  

• Experience in managing projects involving multiple stakeholders.
• High level of attention to detail, accuracy and excellent time management skills.
• Ability to self-manage workload and priorities.

What you can expect by joining UTS College Sri Lanka:

• A diverse workplace with a passion for encouraging and supporting inclusiveness.
• An attractive remuneration package and hybrid working arrangement.
• Continuous learning and professional development (including ongoing learning & development opportunities, a generous study assistance program, free access to LinkedIn Learning and campus library facilities)